While states, large companies, and universities discuss terms like the Fourth Industrial Revolution, 5G, the Internet of Things, artificial intelligence, and cybersecurity, consumers concern themselves with applications for their mobile devices, cloud technology, or developments in digital gaming. However, the origin of all of these is the information technology (IT) and software sector. The IT sector, which keeps states, companies, and individuals functioning, is a strategic –in the fullest sense of the word–arena. 

Efforts towards digitalization are increasing every day throughout the world, creating new technology and solutions almost every day and shaping the future. Turkey has also rolled up its sleeves and gotten to work in this area. The information sector has become important in state policies, in companies’ business targets, and in education. The state aims to speed up its R&D efforts in software, in educational projects, and production by implementing various kinds of promotions and incentives.

Using local capital has increased the productivity of this sector, which provides added value far above the cost of expenditure for education and investment. Meanwhile, Turkey has also begun to lead in service exports. 

While players in Turkey’s information sector cooperate with all other sectors in the country to increase digital transformation and productivity, the export rate is also increasing. The Turkish information sector, which supports Turkish mobile operators, bankers, and the defense industry -all of which are world leaders- has become a regional leader. This progress is demonstrated by the statistics and rankings. 

Why Work With Turkish IT Companies

In the last two decades, Turkish IT companies managed to make a name for themselves, at least in the region, and also made the country a regional tech hub. One of the main reasons for the high performance of Turkish companies is the increasing professional workforce that empowers the entire IT ecosystem. In their turn, IT companies have specialized in creating, developing, and delivering professional digital services both for internal and external markets. 

Between 2015-2019, the demand for Turkish digital services grew by 300%, which tells a lot about the preferences of clients that reoriented to a cheaper and still well-developed market. The demand is still in 2025 due to the growth of the Turkish economy and the government’s investment in the development of IT infrastructure.

What to Be Aware of When Working With Turkish IT Companies

Even though most of the services provided by Turkish digital agencies are professional, there is still a 3% chance that clients will meet an agency that lacks experience or has credibility issues. This problem finds its roots in the fast-development process of the entire sector. 

Another potential issue you may encounter when working with Turkish IT companies is management. Again, it’s not a regular issue a client may meet, but it’s something that needs to be paid attention to. 

How Reliable Are Turkish IT Companies

Together with a fast-developing IT industry, Turkish digital agencies and IT companies also improved their reputation and became one of the region’s most favorite partners in developing web solutions for the country’s public sector, private companies, and neighboring countries' entities. 

The price per quality is considered one of the most reasonable on the international market, and there are no bureaucratic issues in contracting, working with, and ending agreements with Turkish companies. As it was mentioned previously, the government-supported facilities for IT companies create a good environment for the development of the IT industry. 

A video production company (VPC) specializes in creating video content for the marketing strategies of other businesses. Commercials, online ads, product demonstrations, corporate videos, and employee training videos are all part of this content. VPCs typically develop shorter content targeted for various platforms, which is frequently linked into a larger marketing strategy.

Online video consumption saw a surge with 96% of consumers reporting an increase. Additionally, 9 of 10 viewers expressed the desire for more video content from brands and businesses.

VPC will employ skilled individuals specializing in creative filming, ensuring hands-on involvement in video production, planning, and editing phases, focusing on various aspects of the creative filming process.

Video production companies offer various services based on their expertise and client expectations, including commercials, real estate marketing, documentaries, explainer videos, social projects, and corporate videos and others. 

Video production companies involve three stages: pre-production, production, and post-production stages for various functions: 

• Research
• Work Together with Clients
• Audition Actors
• Film Footage
• Combine Sound and Music
• Produce Motion Effects
• Share Content for Broadcasting

When selecting the right video production company, consider factors like: marketing expertise, services offered, vision alignment, niche focus, value/budget, company size, creative style, delivery and distribution capabilities, track record, and collaboration chemistry.

TechBehemoths lists over 4800 video production service providers. By researching and applying smart filters or submitting your project, you can easily find suitable collaborators to create a high-quality video campaign. 

Moreover, to find out more information and tips about video production that will help you get more leads for your company, you can browse our blog where you will find different topics such as:

• How IT companies should use video content to get more leads;
• Video marketing role in digital campaigns;
• Why do you need videos for your social media strategy.

How video consumption and production changed in 2026?

Video is one of the most consumed media formats on the web. It’s estimated that in 2026, US users will spend over 60% of their daily screen time watching online videos (source).

With the rise of video/image focused social media platforms like TikTok, Instagram, Youtube, etc., the video production demand has increased significantly. Youtube alone has around 2.7 Billion users worldwide and competes with traditional TV and major video hosting and streaming services.

Video will be an important media format, as users now have so many options to search for and consume content via AI chatbots and search engines. 

Google is rolling out their AI powered “Ask Youtube” feature, allowing you to ask a specific question and get the exact timestamp in the video that answers your question.

Image source: Google

What does this mean for businesses? 

Users now have multiple ways to consume content on their mobile and desktop devices: audio, images, video, text, etc. Video content is one of the most consumed ones => companies need to produce, host and distribute videos to their audiences.

Otherwise, they risk losing audience attention and falling behind competitors who use videos to increase their brand engagement and convert more leads. In other words, they might miss an entire marketing channel.

How to adapt?

First, integrate video production into your marketing strategy. Communicate the importance of video content to your team/management. Next, define your needs in terms of videos:

• What type of videos do you need? Ads, testimonials, explainers, tutorials, etc.

• How many videos do you need per month? 

• What is the estimated budget for video production?

• What is the expected goal of the videos? Brand awareness, trust, loyalty, etc.

• How are you going to measure the success of video distribution?

How to choose the right video production company?

These days, there are lots of AI video editing and generation tools. These might work for specific cases, but if you need professional video production/editing services, you require a trustful company.

A reliable video production company should display their latest works, reviews, rates and other relevant info on their company profiles on Techbehemoths. Choosing the right partner for your needs comes down to selecting the required criteria and shortlisting the companies.

Submit project feature on Techbehemots does just that: you simply input your requirements and the system matches your project with the best possible service providers.