While Chicago, nicknamed the “Windy City,” is primarily known for its delicious food, unique architecture, and a vibrant music scene, it’s also an important and expanding tech hub (with a growth of about 20% over the past 10 years), hosting thousands of IT companies.

It was already an established hub with a significant number of companies operating in finance, healthcare, logistics, and other industries, all requiring robust IT solutions, as technology is inevitably making its way into all of these industries.

Chicago has a thriving startup ecosystem (ranked 7th in the US according to Global Startup Ecosystem Index 2024) and has a large talent pool, due to multiple universities located in the city (it’s one of the top cities by the number of graduates with a computer science degree).

According to the Chicagoland Chamber of Commerce, the fiscal impact generated by the city’s tech industry was more than $651M. In 2024, the city’s tech sector brought $39.3 billion to the economic output. 

The same source states that Chicago is the national leader when it comes to diversity and inclusion in tech: 34% of startups were founded by women (2 times more than the global average), and 32% of Black and Latino professionals work in IT.

There are lots of well-known tech companies that have a significant presence or a headquarters in Chicago. Some of them are:

• Motorola
• Grubhub
• Groupon
• Braintree
• ActiveCampaign
• Cameo
• Cars.com

Chicago is set to become one of the top tech locations in the US, due to several reasons:

• Thriving startup ecosystem
• Multinational companies expanding their presence in the city
• State government supports the IT industry
• Venture capital funding

TechBehmoths lists more than 500 IT service providers from Chicago. If you’re looking for a reliable IT company in this city, feel free to browse the company profiles and shortlist them based on your project requirements. 

Use the filter to narrow down your search results and save your searches for later. There is no obligation to hire, and the service is free of charge.

Logo design is a powerful visual communication service that effectively conveys a brand's message to the audience. It combines text, color, shape, and illustrations, creating a self-explanatory image that establishes a connection between the brand and viewers. Logos play a crucial role in brand communication by informing and establishing associations with the brand's ideas.

Blue and red colors are widely utilized by 35% of well-known firms in their logos, according to statistics and researches.

Here are some benefits and reasons why you should invest in a professional logo design company: 

• To possess a thoroughly researched, expertly crafted logo 
• To foster trust and reliability
• To enhance brand awareness 
• To distinguish yourself from competitors 
• To create a positive initial impact on your customers 
• To advertise your brand in a budget-friendly manner 
• To obtain all your materials in various sizes and accurate formats

Factors to consider when choosing a logo design service provider: 

• Price 
• Lead time 
• Analyse the portfolio
• Level of expertise and experience
• Communication and collaboration process

TechBehemoths lists over 8,000 logo design service providers, so you can aply smart filters that will make your search easier to explore various companies, you can discover a suitable designer who will assist you in creating a distinctive and impactful logo for your brand. 

Logo design is a crucial investment in your brand's future, ensuring people recognize your brand and products. So, you can submit your project on TechBehemoths to choose an in-house designer, agency, or freelancer with care and attention. Outsourcing logo design to professional services providers is a better option if you have lack of experience in this domain.

Types of logos

First, what are the main elements of a logo? It has 3 basic elements: fonts, colors, and imagery.

1. Fonts - clearly refer to the style of text you use, from bold and modern to elegant or playful. The style you select sets the tone for your brand.

2. Colors - influence emotions and perceptions, making your brand memorable and filling it with feelings.

3. Images - refer to all the icons, signs, or abstract shapes that make your logo visually unique.

Do fonts and colors influence perception?

Yes, fonts and colors are two of the strongest elements in logo design because they shape how people perceive your brand, having a meaningful psychological impact.

Here are some examples of colors and famous logos and what they communicate to customers:

Bynder revealed that most logos rely on a simple color palette: blue is the top choice (around 39% of Fortune 500 logos), followed by black (25%) and red (16%). White is used as a background in around 70% of designs. 

And here are some examples of famous logos and their fonts, and how they are perceived by their audience:

6 popular types of logo designs

Some of the most common logo design types are:

Why do memorable logos matter?

A brand is not just a logo - it’s a story, an experience, and a connection with people. On the other hand, a logo is just a part of a brand, it can inspire and be memorable, thus contributing to the success of a business.

Starbucks for example is more than just the iconic green logo, it has become a lifestyle brand. It is about the experience of sitting comfortably, enjoying that familiar cup of coffee with your name on it, relaxing, and taking a break. It has become part of the daily routine, loved by Starbucks customers.

What is the cost of logo design services?

A logo design can cost you anything between hundreds and millions of dollars. In 1997, BBC redesigned their iconic logo and paid around $1,8M to Lambie-Nairn design agency to do the job.

The cost of logo design is highly dependent on several factors like geographic location of the design agency, experience, reputation, portfolio, etc.

In LA, California for instance, expect to pay around $70 - 150 / hour for logo design services. In other states/cities the price can be slightly lower.

TechBehemoths offers advanced filters to choose any location worldwide and shortlist logo design agencies based on your business requirements. Additionally, you can submit your project specifications and the system will match it with the right service providers at no cost.