Melbourne is the 3rd largest city in Australia and one of the leading tech hubs in the world, and in addition to all, Melbourne the most livable city according to a study published by The Economist. This makes the city the main attraction for both investors and IT professionals that aim for a developing career home, in Australia. 

But the IT ecosystem is also consolidated by startup accelerators, incubators, and partnership programs that continue to invest in tech & IT and create career opportunities for young professionals. Blue Chili, CoM X, CyRise, Hatch Quarter, Melbourne Innovative Center are among the most noticeable programs that contribute to the digital development of Melbourne. 

Regarding average wages in Tech & IT in Melbourne, we can say that according to glassdoor it consists of 55K+/year which is considerably lower than in Sydney ($84K/year). But there are also factors such as living expenses and taxes, that differentiate from region to region in Australia. 

Another advantage of Melbourne is the supportive sense of community for those starting out. And even if the digital professionals are not the most sociable overall, in Melbourne things are different and the “meetup” culture dominates the tech scene, or at least it did until the pandemics.  These meetups provide chances and opportunities for students in fields such as AI, robotics, IoT, and  Blockchain. With this knowledge, youngsters can already start their careers with confidence.

Overall, despite the rapid growth of the Melbourne scene, it seems that Australia is yet to have a true equivalent to San Francisco’s Silicon Valley. Whether Melbourne can claim the title of Silicon Valley of Australia remains to be seen.

Interested in IT companies from Melbourne?! Discover them all here

While scrolling through your Facebook feed, you have happened to notice more than once among your friends' posts, funny videos, and maybe some news, something else: advertisements. Those ads are called Facebook Advertising and are important for businesses of all sizes to reach their target audience and achieve their marketing goals.

Facebook Advertising is a type of social media marketing that can be also used for

• Brand awareness

• Lead generation

• Website Traffic 

• Sales.

According to a recent study by Statista, Facebook generated over $113 billion in advertising revenue in 2022, making it the largest advertising platform in the world, ahead of Google and Amazon.

There are many different types of Facebook ads and the most popular are:

• Text ads that use straightforward text 

• Image ads that use images to capture attention

• Video ads that use videos to tell a story or explain a product or service

• Carousel ads that allow businesses to show multiple images or videos in a single ad

• Collection ads that present a variety of products or services in a single ad

Facebook advertising can be created and managed by businesses themselves, or by social media marketing agencies. 

On TechBehemoths there are more than 6614 companies that provide Facebook ads solutions.

Feel free and explore their profiles, and check their reviews. Use the filters we have created to narrow down the list of companies that can help you with your Facebook ads. Also, you can submit your project and our team will do the research instead of you.

Once you've narrowed down your choices, meet with the agencies in person to get a feel for their team and their approach to Facebook advertising.  If you have a good feeling about them, that's a great sign.

We also invite you to our blog to discover How to make your Facebook headlines AD personal and How Facebook makes Money From Advertising.

As we see Facebook advertising is a powerful tool, so use it!