Pune is an important IT hub in India, with multiple national and international companies that have headquarters and offices in the region. On its turn, the massive presence of IT companies creates a good environment for young professionals that aim for an IT career, making the city one of the largest IT job providers in India. Additionally, Pune authorities invested in considerably large Special Economic Zones which is estimated at around $9.2 billion. Currently, the city has an estimated number of employees at more than 70,000 in the IT sector. 

Like all major cities in India, Pune provides both homemade digital services and as well as BPO services. For the second one, what is worth mentioning is that the city is probably the most successful in providing such services. 

The connection between the IT industry and real estate is strong and very important, especially to young professionals that choose to relocate to more advanced areas. In these regards, Pune is preferred over Bengaluru due to even more affordable living costs and good conditions. Moreover, Pune has the highest incidence of professionals who start out in rented homes and graduate to purchasing homes in the city later on. Pune’s affordable housing rates are not the only factor at play in this dynamic. The city is also far more attractive in terms of the overall lifestyle quotient it offers, where it once again beats other cities such as Bengaluru or even New Delhi. 

The average yearly salary of a web developer in Pune reaches $8600+ which is higher than in other big tech hubs in India, and also makes it 4 times higher than in other industries in the same area. This is why the project can be slightly more expensive, but somehow promise more than others. Pune-based IT companies invest more in marketing and design features and technologies to attract more clients and have a more developed brand culture than other companies from India. 

Speaking of companies, if you have in mind working with one of the IT companies in Pune, check out the list from Tech Behemoths and select those that fit you best. You can filter them by focus area, experience, number of employees, and price range. 

Email Marketing is a digital marketing strategy used by businesses to connect with their prospects/clients and promote their services or products via emails.

Email is actually older than the Internet and was invented in the early 70s, it’s still one of the most widely used forms of communication on the web, especially for business purposes.

A significant number of businesses rely on email marketing to increase their revenue, as it’s an efficient channel when it comes to lead and sales generation. 27% of IT companies surveyed by TechBehemoths mentioned that email marketing is one of their top marketing strategies.

Here are some of the benefits of email marketing for businesses:

• Increases your brand awareness
• Generates leads and sales
• Has a higher conversion rate
• Builds brand loyalty
• Is a great channel for upselling
• Delivers personalized content and messages
• Generates results fast

There are multiple email marketing tools on the market for self service advertising like Mailchimp, Hubspot, Zoho Campaigns. They include a wide set of advanced features like automation, segmentation, email templates, ecommerce options, A/B testing, etc.

However, for a more holistic approach and scalable results with email marketing, you might want to get help from service providers who have proven expertise and advanced knowledge/techniques.

If you’re considering hiring an email marketing agency, here are some things to look for:  

• Experience
• Location
• Team size
• Price range
• Portfolio
• Approach & techniques
• Communication & reporting
• Customer reviews

You can choose from more than 6,550 email marketing service providers on TechBehemoths. To ease the selection process, we’ve created a powerful filter to help you narrow down the list of companies based on your exact project requirements.

Browse the company profiles you think are a good fit and contact them for possible collaborations.