Orlando is one of the most promising and fastest-growing tech centers in North America.  CBRE (Coldwell Banker Richard Ellis) ranked Orlando number 4 in its Top-30 report in 2019, which makes the city a great place for IT companies. 

But the growing IT industry in Orlando has also a social impact since more jobs in this field mean higher wages for natives and locals. In 2019, the average annual salary in the tech industry in Orlando was around $83K+ while the regional average in the same industry was estimated to $44K. 

According to Bizjournals, the tech industry in Orlando has an approximate number of 267K workers enrolled in the system in various subsectors of IT such as web design, web development, app and software development, and engineering. 

Additionally to new jobs and higher wages, the IT industry in Orlando helps the city grow larger and more developed by raising the office rent rate and digitalization of social services. In this way, Orlando has a well-established IT infrastructure and is ready to receive more companies and clients focused on maintaining the development trends. 
As for potential clients of Orlando-based IT companies, it is highly recommended by both CBRE and Orlando Economic Development Forum to choose local companies for digital projects due to their high advantages compared to other tech hubs in the region. Based on the information provided by the same source, Orlando is attractive due to lower prices for digital services and products, highly skilled professionals, and a healthy business environment.

Digital strategy is a comprehensive plan that guides businesses in leveraging digital technologies and platforms to achieve their goals. It involves determining how to effectively use online channels to reach target audiences, enhance brand visibility, and drive growth. 

Services related to digital strategy encompass a wide range of activities, including content marketing, social media marketing, email marketing, and online advertising, aimed at achieving business goals through effective online presence and engagement.

In the digital age, businesses need a variety of strategies and tactics to succeed, which is collectively known as digital strategy. It includes defining the target audience, selecting the right digital platforms, creating engaging content, and measuring performance to ensure objectives are met. Services related to Digital Strategy range from content marketing and social media strategy to email marketing and online advertising.

Companies providing Digital Strategy services use a variety of tools and technologies. These may include analytics platforms like Google Analytics to measure website performance, social media management tools like Hootsuite for scheduling and monitoring posts, and marketing automation software like HubSpot for managing email campaigns and lead nurturing.

If a company is looking for help with their digital strategy, they can choose to partner with specialized IT companies or digital agencies. Specialized IT companies provide extensive knowledge and experience in creating successful digital plans while digital agencies, on the other hand, may provide a broader suite of digital services, making them suitable for businesses seeking comprehensive digital solutions.

When businesses make use of Digital Strategy services, they can gain many advantages in the digital world. A carefully planned strategy helps businesses to target the right audience effectively, resulting in higher engagement and more conversions. It also provides a clear roadmap for online activities, allowing businesses to allocate resources more efficiently. Additionally, a solid digital strategy keeps businesses adaptable, enabling them to respond effectively to changing market trends.

Selecting the right digital strategy service provider is crucial for achieving optimal results. Look for providers with proven expertise in designing effective digital strategies tailored to your industry and audience. Communication and a collaborative approach are key, so choose a provider that understands your goals and can effectively execute your vision.