Germany is home to the single largest IT market in Europe, accounting for around a quarter of the European market by value. Innovation comes as standard in an industry characterized by a thriving of small and medium-sized enterprises. Increased business demand for smart data products and services in the cloud is driving domestic IT market growth, as Germany embarks on a far-reaching program of digitalization that promises to transform the economy.

According to Payscale, the average salary of a web developer in Germany is estimated at around 3,500 EUR/mo -  one of the highest in Europe, which defines the high demand on the market for digital services and products, but it also reveals the high-quality services companies based in Germany provide. According to Statista, the IT industry market in Germany is predicted to reach $75.48 billion by 2025, with IT Outsourcing dominating this market, reaching $32.15 billion. It has a CAGR for 2025-2030 of 3.33%, expecting a market volume of $88.94 billion by 2030. Germany is a leader in IT services, prioritizing innovation, and delivers high quality services. 

Why Should You Work With German IT Companies? 

Needless to say that the presence of tech giants in Germany, and their continuous investment in the local IT environment, is one of the basic indicators of a healthy IT industry. But, most importantly, the fundamentals of the IT industry in Germany are small and medium businesses that face tough competition, which in turn stimulates the growth and development of the entire IT ecosystem.  Based on a report from the International Trade Administration, in 2025, the number of IT companies in Germany was above 100K, and Berlin only the most developed digital hub, was the home of 38K+ IT companies. 

However, the main reasons for working with German IT companies remain a good business culture, rich experience, and skilled professionals. 

What You Should Be Aware of When Working With a German IT Company 

Despite the benefits of working with German companies, there are several factors that you should be aware of. First of all, the huge number of companies creates difficulties when choosing only one. It is possible to experience psychological fatigue due to the wide variety of good offers you may receive from German or German-based agencies. Despite these challenges, hiring a IT service provider from Germany can bring lower costs than other people expect, talented tech professionals, good education system, stable business ecosystem, productive tech experts, and attention to details. 

Speaking of the differences between German and German-based IT companies, this is another challenge to make the difference in which type of company you contacted. There is a performance difference between the two types of companies mentioned above, but not always in favor of the first one. 

Are German Companies Reliable? 

German IT companies have probably the best reputation in Europe, especially due to the high number of projects they attract, but also based on the country’s business reputation in general. Even though more foreign companies from countries with questionable reputations relocated or declared themselves as German, the overall rating didn’t go down, but on the contrary. This may be explained by the fact that foreign companies would rather adapt to German rules and improve their reputation as well. 

How the German IT Industry Relates to the Neighboring Countries

Having ¼ of the European market value, the German IT industry is considered to be the most developed, with the UK and France in second and third position, far behind it. In 2025, Germany holds approximately 19.7% of the market share, followed by the UK at 16.2% and France at 12%. Both countries have robust tech environments that dominates the European continent, with Germany that leads in high-tech industries, and the UK as a prominent tech economy. 

“Content is King”, you’ve probably heard that expression. However, not everyone knows that Bill Gates is the author of this quote. In 1996, he wrote an essay with this title and posted it on Microsoft’s website.

He said that the most income on the internet will be generated by content, emphasizing the importance of content in the digital era.

According to the digital marketing survey conducted by TechBehemoths, about 34% of digital agencies frequently use content marketing in their advertising activities.

Having a website and a blog or a channel where you can publish your content is a must these days. Not only do you have to produce high quality content in various formats (articles, emails, videos, graphics, podcasts, etc.) but also make sure you can distribute and promote it.

This is where content marketing comes in. It’s the process of creation, distribution and promotion of content via different marketing channels. There are multiple businesses that used content marketing to succeed. Hubspot, Buffer, Tripadvisor, Just Eat are just a few examples.

There are multiple benefits when it comes to content marketing:

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Choosing the best content marketing agency for your business needs can be a challenging task. There are multiple aspects to take into account:

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TechBehemoths lists more than 9,960 content marketing service providers to choose from. The agencies are located all over the world and have various experience, team sizes and price ranges.

To ease the selection process, we’ve created a powerful filter which you can use to narrow down the results based on your requirements and shortlist the companies. Browse their profiles  and contact them for possible collaborations. There is no obligation to hire!