The Belgian ICT market is considered to be mature and sophisticated, but still open and innovative. The market is highly competitive, but at the same time has opportunities for international trade, especially for small and medium-sized businesses.

Now, in 2025, the market of IT Services in Belgium is predicted to grow significantly to $10.08 Bn, with a CAGR for 2025 - 2030 equal to 3.06%, according to Statista. 

The average net salary of a Belgian web developer is estimated to be around 2,000 and 4,000 EUR monthly, with an hourly rate of 12 - 24EUR. This makes the Belgian IT industry one of the most expensive in Europe, but at the same time highly qualified due to IT education investment and government policies that support this economic pillar and its continuous development.

Why is It Worth Working With a Belgian IT Company?

Belgian web agencies and IT companies provide the full range of services required on the market. But also, companies focus and tend to develop several specific IT branches that have proved to be required both in the local and international markets. In this way, based on a study performed by Open Export, Belgian agencies are among the best in Europe in providing the following services: 

1. E-health
2. Fintech
3. Cybersecurity
4. Big Data
5. Digital and Social Marketing
6. ICT for education
7. E-Government

What to Pay Attention to When Working With Belgian-based Agencies

As it was mentioned from the very beginning, the Belgian IT industry is one of the most expensive in Europe. Also, Belgian agencies, like many Western countries, perform Business Process Outsourcing by recruiting human resources and professionals from cheaper countries.

Are Belgian Companies Reliable?

As one of Europe’s most popular IT hubs, Belgium is reachable almost exclusively to companies that can invest and survive in the market. The tough competition within its borders and also in the region, combined with high living prices, created a favorable environment for either big or serious companies. 

How Does Belgium's IT Infrastructure Relate to Its Neighboring Countries?

Even though Belgium has a well-developed IT infrastructure and supports the presence of all types of business entries on the IT market, the neighboring country’s IT capacities make a good competition and create similar or even higher opportunities for ICT. According to the Entrepreneur, Germany, the Netherlands, and France are the leading IT Hubs in Europe, alongside Belgium, which makes the first three a good alternative for IT startups and web projects. 

Belgium remains one of the most preferred and trusted countries in the world for IT innovation, web development, web design, and creative projects. 

Branding is the process of defining and creating a recognizable brand identity of a business. Some of the most popular companies in the world like Apple, Microsoft, Google, Starbucks, Nike, Tesla, Netflix, etc. have really strong brand identities. 

Apple spends billions of $ on advertising to position itself as the world’s most valuable brand and tech company.

Establishing a brand is essential in the business world. That would be one of the top priorities, especially when you’re starting a new business.

Branding is not limited to logo design, fonts, colors, banners, brochures, business cards, it also includes brand strategy, brand messaging, brand positioning, corporate identity and more.

Brand identity is important for your business for multiple reasons:

• Makes your company unique
• Helps your business be consistent
• Builds customer loyalty
• Increases your brand awareness

Selecting the right branding service provider can be a difficult task. You should consider multiple aspects before getting in touch with them:

• Location
• Price
• Portfolio
• Processes
• Industry focus
• Client reviews
• Communication

There are over 16,000 companies providing branding services listed on TechBehemoths. Use the advanced filters to shortlist the companies you need and browse their profile pages. Contact them and initiate successful business partnerships. There is no obligation to hire!

Branding as a service

Branding includes a wide set of services. Depending on your needs, branding agencies can do: competitor research, visual identity design, brand books, tone of voice guidelines, and many more.

The ultimate goal is to keep your brand consistent across all marketing channels, boost your brand awareness, customer engagement and revenue.

A past survey conducted by Lucidpress (now Marq), revealed that companies with a consistent branding can expect a 10-20% increase in revenue.

The importance of Branding

Strong and memorable brands can better control their pricing strategy and can gradualy increase the price for their services/products. Also, they can invest more in branding and target a higher return of investment. 

Adidas, for example, invests about 12-14% of its revenue in advertising, sponsorships, and brand partnerships, which totals about €2.8-3.2 billion annually.

Do Businesses Need Branding? The Answer is Yes

In 2026, companies that keep their brands consistent are 3.5x more visible, while 90 % of customers expect a smooth brand experience across all marketing channels (source).

This is important in our digital era, where lots of projects and businesses are technological and can be complex. The goal of efficient branding is to present these products/services in a simple and straightforward way. 

Sometimes, less is more, as users need recognizable visual identities, simple language and digestible information. Presenting things in a logical and simple manner is not always an easy task.

Some popular types of branding work include:

• Full rebrands - for example, you changed your business name and need a completely new style guide, website, business cards, etc.

• Visual adjustments - apps or websites change frequently, so they need customizations (visual and textual)

• Brand positioning - this strategic process meant to establish a unique perception for a company is sometimes overlooked. A reliable branding agency could help you with that.

Inspiring Branding Campaigns

Below are a few inspiring branding campaigns that became iconic. 

Nike - "Just Do It" (1988): boosted sales from $877M to billions.

Apple - "Think Different" (1997): brought the brand back to life. The rest is history.

Dove - "Real Beauty" (2004): sales doubled to $4B by 2010.

Old Spice - "The Man Your Man Could Smell Like" (2010): doubled sales in months.

How TechBehemoths Can Help You

TechBehemoths lists over 16,000 branding companies from all over the world. You can browse the platform and use advanced filters to narrow down the results based on desired location, hourly rate, team size, industry focus and many more.  

Submitting a project is easy and straightforward: include your requirements, select the budget and a few more options, then send the request. The system will match your project with the best fitted companies, so you can choose the right branding company to work with. No obligation to hire.