Houston is the home of NASA’s human space program and has a well-developed engineering infrastructure, as well as a huge number of tech professionals specialized in providing high-end IT products and services. 

Even though the main activity of tech specialists is related more to energy, subsectors such as software engineering, web design and development, programming, and project management are also growing. 

In the last 3 years, the region has known one of the largest overall increases in the IT talent pool in the nation. Now, Houston is a tech hub that has an increasing number of innovation incubators and accelerators that help numerous startups in the area, which are specialized in cleantech and software development. 

Houston shelters 4,000 tech startups, more than 8,000 job openings every year, plus tech-related companies, including 500+ venture-backed startups. The city has its own platform to support tech startups - Houston Exponential, which was launched in 2017. 

Between 2014-2019, Houston IT companies received almost $2 billion in venture capital funding across 522 deals. Nearly half the funding has been routed to life science and health-related technology companies, an emerging sector in Houston’s innovation ecosystem. In the first half of 2025, startups in Houston received more than $1 billion in venture capital, nearly doubling the amount from the first half of 2024. 

All in all, Houston has a huge potential to attract IT companies, researchers, and professionals, and, for sure, worthy clients interested in developing a successful business in any subsector of the IT industry.

SEO (search engine optimization) is the process of optimizing your website in order to get a higher ranking in organic search results and consequently more organic traffic.

SEO is a long term strategy and requires advanced knowledge of ranking algorithms and some technical background, to be able to optimize websites for popular search engines like Google, Bing, Yahoo, DuckDuckGo, etc.

According to the latest survey on digital marketing conducted by TechBehemoths, about 70% of IT companies revealed that SEO is their main channel for leads, meaning that it’s a vital marketing activity that generates traffic, prospects and sales.

Some of the benefits of SEO are:

• Free organic traffic
• Brand awareness 
• Better control over brand traffic
• A vital marketing channel for leads & sales
• Supports other channels: social media, paid ads, direct traffic, etc.
• Optimizes your advertising budget
• Usually, has a higher conversion rate
• Gives you a competitive advantage
• Is a good long term investment, generating decent results

It’s not easy to find a reputable SEO company, as some SEO agencies used to provide questionable/suspicious services in the past, and lots of businesses became reluctant to pay for search engine optimization services.

When looking for and choosing an SEO service provider, you should consider a lot of aspects. Ideally, you should do some basic research, set up clear goals and ask yourself a few questions before hiring a company.

Here are some things to look for when searching for SEO agencies to partner with:

• Expertise
• Portfolio
• Years in business
• Case studies
• Price (expect to pay at least $30 / hour if you’re hiring an agency)
• Approach and particularities (technical SEO, link building, content optimization, etc.)
• Communication and reporting

TechBehemoths lists more than 26,900 SEO companies from all over the world. Check out their profiles and feel free to get in touch with them.

To ease the selection process, we’ve created a powerful filter which you can use to narrow down the results based on your requirements and shortlist the companies.