The Singapore ICT sector is a key player in the entire economical system, as it interacts and enhances all other industries. The ICT industry transformed many other important sectors of the economy, like finance, services, and manufacturing, and made them even more competitive in the global market. 

As an information and technology hub in the Asia Pacific, Singapore is a regional base for most of the world’s top IT multinationals including Microsoft, Oracle, Amazon Web Services, Google, as well as international technology startup companies. 

According to a Global Economy report, the Singapore ICT market value in 2018 reached $687 bn - which makes it one of the fastest-growing economies in the world. On the other hand, a study from Glassdoor reveals that the average salary in the IT sector is around $3.250/mo which is comparable to Germany. 

Why you should work with Singapore-based IT companies

Singapore-based IT companies provide the entire spectrum of services both for the domestic and global markets for more than a decade, which makes them some of the most experienced companies with a good business tradition and top reputation. 

Additionally, IT companies from Singapore are also known for discipline and transparency in doing business. A business times report from 2018 reveals that Singapore ranks the world’s top 10 in business transparency. 

What you should be aware of when working with Singapore companies

As being a top destination for businesses and one of the largest IT hubs in Asia, the Singapore IT market faces challenges with the presence of a high number of tech startups in terms of professionalism and credibility. In 2018 a number of 5240 companies were registered in the ICT sector in Singapore, making it difficult for potential clients to identify the most suitable for their web projects. As most of the companies claim to be originally from Singapore and ask the same high price for their services, not all can provide the high-end quality of their web products and services. 

How reliable are Singapore-based IT companies

The high level of development of IT infrastructure and the amazing business environment from Singapore created the perfect chance for many foreign IT companies to simulate the business process making it a potential risk for clients. However, Singapore IT companies enjoy a high credibility rate on the global market in providing all types of services related to the field. 

How does Singapore IT industry relate to the neighboring countries?

On the background of a fast-developing region in the IT field, Singapore is considered a leader in developing digital solutions. The great business environment and IT infrastructure allow Singapore to compete with Indonesian professionals and be a good alternative IT destination to the Philippines, Vietnam & Brunei, due to the highly digitalized economy and good business relations with almost all countries.

Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.

The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).

PPC can help grow your business in multiple ways. Here are some advantages:

• Relatively easy to setup and launch
• Instant traffic
• Brand awareness
• Fast results (leads, sales)
• Cost effective (depends on multiple factors)
• Advanced targeting
• Can be tracked very accurately
• Precise control over your budget

Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

• Experience - do they have experience in your market, language, etc.?)
• Portfolio - browse their portfolio and ask for more info
• Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
• Turnover time - PPC analytics and data is usually available within a few hours/days
• Communication and reporting - what’s the preferred communication channel and what reports are provided

There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.