Hyderabad is one of India’s largest cities and also an important tech hub that gained the name of the „Software Capital” since it played an important role in the digital boom of the country. A large number of IT national and international companies have set their offices in the city, due to the friendly IT ecosystem, which allows them to develop and export digital products and services.  Some of the most notable names settled in Hyderabad are Google, IBM, SAP, Microsoft, Amazon, Toshiba, and Nokia. 

The average yearly salary of a full-stack web developer in Hyderabad is $9,639 USD, which is 5 times higher than salaries in other industries in the same city. With a total of 900,000+ employees in more than 1500 IT companies, the city shows a high traction power of the entire economy, which mainly focuses on tech giants that provide digital services. For FY 2024-25, the export of software services reached over $17 billion. Hyderabad is also a beneficiary of a special economic area for IT and software industries with special facilities for companies that choose to set their offices in the metropolitan area or near it. 

As you may already guess, the top IT services in Hyderabad are software development, followed by web development, web design, and cybersecurity. The main reason for these preferences is the talent pool that chooses to specialize in these fields, considering them more profitable. 

If you are looking for an IT company located in Hyderabad, then TechBehemoths is the best place to find one. You can choose from the most market-active digital agencies and filter them depending on your preferences and needs, such as focus area, reviews, budget, and experience. 

Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.

The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).

PPC can help grow your business in multiple ways. Here are some advantages:

• Relatively easy to setup and launch
• Instant traffic
• Brand awareness
• Fast results (leads, sales)
• Cost effective (depends on multiple factors)
• Advanced targeting
• Can be tracked very accurately
• Precise control over your budget

Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

• Experience - do they have experience in your market, language, etc.?)
• Portfolio - browse their portfolio and ask for more info
• Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
• Turnover time - PPC analytics and data is usually available within a few hours/days
• Communication and reporting - what’s the preferred communication channel and what reports are provided

There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.