Dhaka, the capital of Bangladesh, started its journey in the IT industry back in the 1990s, at the same time as the BPO boom in the region, and since then, the city has started to relaunch its economy and refocus on the IT sector more than on any other industry. At the same time, Bangladesh has founded an association that is in charge of the IT BPO processes and creates a window for all other IT companies in the city that are able and willing to export their services in the West. 

Even if Dhaka is somehow shadowed by many Indian cities in terms of IT services, when it comes to IT infrastructure, things are better, and Dhaka, the leading city of Bangladesh, is one of the largest software exporters in the region. 

On top of that, Dhaka’s human resources are considered one of the largest in the world, with high development potential. Over 45% of its population is youngsters under 25, who, under proper education and training, can become talented developers, designers, marketers, and overall highly qualified IT professionals. 

Another important fact about Dhaka companies is the pricing for IT & software services. So, from the top 250 IT locations in the world, Dhaka is relatively cheap compared to the neighboring competitive cities. According to a study published by Everest Group, operational costs in Dhaka are 16 to 20% cheaper than in Bangalore, India,  and 21.4% cheaper than in Cebu, Philippines. This makes Dhaka a potential leading city in attracting investments into the BPO industry. 

When it comes to the salary range in Dhaka, the average base pay of a Java Developer is estimated to be $2,949/year. Compared to Bangalore ($7,660/year) and Cebu ($17,609/year), Dhaka developers are cheaper, but not less professional, since the IT and software development studies are in the top preferences of youngsters, who receive a relatively good education in the system. 

Dhaka also has several accelerators, incubators, partnership programs, and associations in the IT industry that are meant to consolidate the position of companies regionally and stimulate their development. Ygap, F6S, YSI Bangladesh, and Startup Dhaka are only a few to name among the top such programs located there. 

All in all, Dhaka is a continuously growing city that has high regional potential that could become, in the long run, a competitive tech hub. It all depends on investments, government, and innovation.

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The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

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Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

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