Among other attractions, Dubai is also well known as one of the world’s leading IT and tech cities. The luxurious lifestyle, beautiful architecture, and modern technologies attracted in the last decade thousands of IT companies and investors that contribute to the city’s digital transformation. Considered one of the most innovative cities. Dubai aims to become the world’s tech leader and to become an example of how society and technology can live together and interact with each other. 

By 2020, the city already had invested in technology and IT more than $20B, which surpasses many European capitals and even most of the cities in the US or Canada. According to His Highness  Sheikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and the Ruler of Dubai, smart technology is a catalyst for happiness. Through the widespread adoption of technologies such as the Internet of Things (IoT), the blockchain, data analytics, Hyperloop technology, commercial 3D printing, robotics, and artificial intelligence (AI), the government of Dubai is aiming to make the lives of its residents convenient and less stressful. Dubai’s goals for the future are to become a top hub for tech companies by 2033 and to become a gateway for emerging markets in the Middle East, South Asia, and Africa with a combined GDP of $7.7 trillion. 

In addition, the local government invests continuously in the creative industry and supports the development of IT companies, as well as web agencies and startups. The last ones can find support in a number of IT accelerators, incubators, and partnership programs, such as Dubai Smart City Accelerator, Turn8, Impact Hub, in5, and others. 

When it comes to the average salary of an IT professional in Dubai, according to Glassdoor, it is estimated at $16,350 - $49,050/year, or $1,362 - $4,087/month. It is probably one of the highest in the region, and it only competes with the ones from Cairo and Abu Dhabi. 

Overall, Dubai is a leading tech city in the world with real potential to surpass many EU and US cities, based on KPIs such as economic development, investments, and infrastructure.

Logo design is a powerful visual communication service that effectively conveys a brand's message to the audience. It combines text, color, shape, and illustrations, creating a self-explanatory image that establishes a connection between the brand and viewers. Logos play a crucial role in brand communication by informing and establishing associations with the brand's ideas.

Blue and red colors are widely utilized by 35% of well-known firms in their logos, according to statistics and researches.

Here are some benefits and reasons why you should invest in a professional logo design company: 

• To possess a thoroughly researched, expertly crafted logo 
• To foster trust and reliability
• To enhance brand awareness 
• To distinguish yourself from competitors 
• To create a positive initial impact on your customers 
• To advertise your brand in a budget-friendly manner 
• To obtain all your materials in various sizes and accurate formats

Factors to consider when choosing a logo design service provider: 

• Price 
• Lead time 
• Analyse the portfolio
• Level of expertise and experience
• Communication and collaboration process

TechBehemoths lists over 8,000 logo design service providers, so you can aply smart filters that will make your search easier to explore various companies, you can discover a suitable designer who will assist you in creating a distinctive and impactful logo for your brand. 

Logo design is a crucial investment in your brand's future, ensuring people recognize your brand and products. So, you can submit your project on TechBehemoths to choose an in-house designer, agency, or freelancer with care and attention. Outsourcing logo design to professional services providers is a better option if you have lack of experience in this domain.

Types of logos

First, what are the main elements of a logo? It has 3 basic elements: fonts, colors, and imagery.

1. Fonts - clearly refer to the style of text you use, from bold and modern to elegant or playful. The style you select sets the tone for your brand.

2. Colors - influence emotions and perceptions, making your brand memorable and filling it with feelings.

3. Images - refer to all the icons, signs, or abstract shapes that make your logo visually unique.

Do fonts and colors influence perception?

Yes, fonts and colors are two of the strongest elements in logo design because they shape how people perceive your brand, having a meaningful psychological impact.

Here are some examples of colors and famous logos and what they communicate to customers:

Bynder revealed that most logos rely on a simple color palette: blue is the top choice (around 39% of Fortune 500 logos), followed by black (25%) and red (16%). White is used as a background in around 70% of designs. 

And here are some examples of famous logos and their fonts, and how they are perceived by their audience:

6 popular types of logo designs

Some of the most common logo design types are:

Why do memorable logos matter?

A brand is not just a logo - it’s a story, an experience, and a connection with people. On the other hand, a logo is just a part of a brand, it can inspire and be memorable, thus contributing to the success of a business.

Starbucks for example is more than just the iconic green logo, it has become a lifestyle brand. It is about the experience of sitting comfortably, enjoying that familiar cup of coffee with your name on it, relaxing, and taking a break. It has become part of the daily routine, loved by Starbucks customers.

What is the cost of logo design services?

A logo design can cost you anything between hundreds and millions of dollars. In 1997, BBC redesigned their iconic logo and paid around $1,8M to Lambie-Nairn design agency to do the job.

The cost of logo design is highly dependent on several factors like geographic location of the design agency, experience, reputation, portfolio, etc.

In LA, California for instance, expect to pay around $70 - 150 / hour for logo design services. In other states/cities the price can be slightly lower.

TechBehemoths offers advanced filters to choose any location worldwide and shortlist logo design agencies based on your business requirements. Additionally, you can submit your project specifications and the system will match it with the right service providers at no cost.