Phoenix, AZ, ranked #15 in 2019 in tech employment, registering continuous growth of the entire sector. Even if not in the top 10, Phoenix-based IT companies got a $25,8bn revenue and the numbers are expected to grow by the end of 2020. 

The progress registered by Phoenix, lead Arizona to the second position in the US for net new tech business establishment, with over 12,000+ companies across the state, where more than 70% of them are located in Phoenix, according to Cyberstates 2020 report. Over the last year, Arizona gained a growth of new tech jobs by 3.3% or 7550+ new positions for junior and senior specialists in the tech industry.

The Phoenix area improved its regional position and is probably one of the leading places in the tech industry by offering better operational affordability and lower rent costs, which attracts both talents and companies.

The average annual wage in the tech industry in Phoenix is above $79,000 which 90% higher than Arizona median, based on the same report. The most popular tech jobs in Arizona are software development, web development which together hit 35,000+ employers. They are followed closely by IT support specialists with 17,500+ workers enrolled, and cybersecurity analysts - 16,300+ people in this field. 

On the other hand, the leading tech services in Arizona are IT and custom software development, tech manufacturing, telecommunications and internet services, research and development, followed by testing and engineering. 

For potential clients interested in Phoenix-based IT and tech companies, the location is great for all types of IT projects, since the city enjoys both a rich variety of tech companies and a great talent pool. Additionally, the Phoenix IT sector has good infrastructure, a well-developed business environment and, cheaper prices compared to others in the region

Digital strategy is a comprehensive plan that guides businesses in leveraging digital technologies and platforms to achieve their goals. It involves determining how to effectively use online channels to reach target audiences, enhance brand visibility, and drive growth. 

Services related to digital strategy encompass a wide range of activities, including content marketing, social media marketing, email marketing, and online advertising, aimed at achieving business goals through effective online presence and engagement.

In the digital age, businesses need a variety of strategies and tactics to succeed, which is collectively known as digital strategy. It includes defining the target audience, selecting the right digital platforms, creating engaging content, and measuring performance to ensure objectives are met. Services related to Digital Strategy range from content marketing and social media strategy to email marketing and online advertising.

Companies providing Digital Strategy services use a variety of tools and technologies. These may include analytics platforms like Google Analytics to measure website performance, social media management tools like Hootsuite for scheduling and monitoring posts, and marketing automation software like HubSpot for managing email campaigns and lead nurturing.

If a company is looking for help with their digital strategy, they can choose to partner with specialized IT companies or digital agencies. Specialized IT companies provide extensive knowledge and experience in creating successful digital plans while digital agencies, on the other hand, may provide a broader suite of digital services, making them suitable for businesses seeking comprehensive digital solutions.

When businesses make use of Digital Strategy services, they can gain many advantages in the digital world. A carefully planned strategy helps businesses to target the right audience effectively, resulting in higher engagement and more conversions. It also provides a clear roadmap for online activities, allowing businesses to allocate resources more efficiently. Additionally, a solid digital strategy keeps businesses adaptable, enabling them to respond effectively to changing market trends.

Selecting the right digital strategy service provider is crucial for achieving optimal results. Look for providers with proven expertise in designing effective digital strategies tailored to your industry and audience. Communication and a collaborative approach are key, so choose a provider that understands your goals and can effectively execute your vision.