Explore Top Digital Marketing Companies in Lagos
PrimeGate Digital is a Result Driven Digital Marketing Agency that strives to go beyond ‘Conventional Digital Marketing’ to get you the right performa...
Relates Media is a digital marketing agency in Lagos, Nigeria aimed building relationships between businesses and their customers.
Digital Square is a digital marketing agency in Lagos Nigeria. We help our clients with digital marketing strategies that create brand awareness, incr...
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Lagos: Africa's Thriving Tech Hub and the Challenges Ahead
Lagos is one of the largest in sub-Saharan Africa cities and the fastest-growing one in the world.
It is often called Africa’s Silicon Valley and rightly so, because it has an impressive tech startup scene numbering over 460 tech startups and hubs and is also home to some of the most successful tech companies, including Jumia, Flutterwave, and Andela.
Top universities in Nigeria such as Lagos State University of Science and Technology and Yaba College of Technology are here.
The city is quite young due to its large and young population. It is curious that the median age in Lagos is just 21 years old, and over half of the population is under the age of 30. This provides a large number of potential good students, future workers, and entrepreneurs in the field of technology.
The Nigerian government supports the growth of the tech sector and is willing to implement a number of initiatives to support tech startups. For example, in 2022, the Nigerian government launched a $618M fund for young tech entrepreneurs.
Of course, Lagos also faces some challenges as a tech city and the biggest one is the city's infrastructure, especially traffic congestion and unreliable power supply. Actually, this is a major challenge for tech startups, which often rely on a reliable internet connection and access to electricity. Despite this, Lagos is a great tech city with a lot to offer.
If you need an IT provider Lagos is a good place to look. The Techbehemoths platform lists more than 100 IT companies in Lagos. Feel free to explore company profiles, portfolios, and customer reviews and choose the one that suits you best. To narrow the list, you can use the filter, or you can submit your project details and our team will match you with the best IT company for your needs, for free and with no obligation to hire.
What is Digital Marketing and what are its benefits for your projects?
Digital marketing, also known as web marketing, Internet marketing or online marketing, is one of the most popular advertising methods on the web. It includes a wide set of other promotion techniques like SEO, pay-per-click advertising, email marketing, affiliate marketing and many more.
In simple words, digital marketing is everything you do to promote your business or brand online. It’s basically the same as marketing, but for the web audience.
If you want to discover the ins and outs of digital marketing, its current state and how IT companies use different marketing channels, read this comprehensive guide created by TechBehemoths, which is based on info provided by more than 2,500 surveyed companies.
There are multiple benefits of digital marketing. Here are some of them:
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Multiple channels/strategies
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Global or local reach
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Great scalability
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Cost efficient, if optimized for leads/sales
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Advanced/granular targeting
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Usually a higher conversion rate
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Advanced and precise analytics
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Automatization
Digital marketing agencies might have different approaches and tactics. Some agencies focus on a broad range of advertising services, while others focus on specific industries, channels or locations. Finding the best digital marketing company for your needs is not an easy task.
You have to take into account all the aspects and define your goals in advance, so the selection process is smooth and efficient.
Here are some things to look for when choosing a digital marketing agency:
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Expertise
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Portfolio
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Location
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Price and pricing structure
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Approach and particularities
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Communication and reporting
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Client reviews
TechBehemoths lists more than 2,250 companies providing online marketing services from all over the world. Check out their profiles to learn more about their previous work and speciality.
To ease the selection process, we’ve created a powerful filter which you can use to narrow down the results and shortlist the companies based on your project requirements.