Finland’s IT sector is one of the most advanced in Europe and the second-largest IT hub in Northern Europe. The country has been through a strong digitalization process in the early 2000s, and skilled specialists are more and more attracted to discover the digital and tech possibilities the country has to offer. 

Among other things, Finland ranked 1st globally in the happiness index 4 years in a row, which gives another reason for skilled IT specialists to enter the local market, and the native Finnish professionals to remain and continue to develop the country's IT and the entire business ecosystem. 

Finland’s contribution to the world's digitalization is huge - they brought the SMS, 5G, and Linux OS. This highlights, even more, the capabilities of Finnish tech workers in the field. 

Why Work With Finnish IT Companies

Finnish IT companies made their way through the European IT market in 2008-2010, but at that time the market only started to grow and didn’t provide enough possibilities to Finnish companies to gain a world name. However, in 2015, IT companies from Finland managed to break the market with improved UI/UX solutions, high performance in software and web development, and also numerous startup incubators that relaunched the country’s IT sector and made it one of the most famous in the world.

From Finnish IT companies and digital agencies, you can expect everything from excellent and outstanding services. The 3400+ IT companies provide high-quality services for the local market via public-private partnerships, and for the international market via BPO, and direct services due to the open European Market. 

Most Finnish IT companies are SME’s which are supported and facilitated by the government and local policies. In Finland, companies usually join IT parks and tech communities that help businesses find and benefit from local digital services. 

What You Should Be Aware of When Working With Finnish IT Companies

According to Glassdoor, the average annual salary in the Finnish IT sector is 92,290 euros, which is also makes it higher than the average salary and hourly rate, which is 44 euros. In these regards, you may want to pay attention to prices before working with a digital agency from Finland. 

Everything else, from project management and dev skills, should not be a reason for concern since Finnish skilled workers are enough, and everywhere in the local companies. 

Are Finnish Companies Reliable?

The most well-known thing about Finnish IT companies is their high-quality services and products. This is why reliability is not a question for local digital agencies and companies from Finland. Also, due to market stability and reliability, foreign investors and IT companies are choosing Finland as their next location for new offices. 

How Does the Finnish IT Sector Relate to the Neighboring Countries?

Across Europe, there are traditional IT sectors and more innovative ones. Finland focuses more on innovation and tries to bring digitalization to new sectors of the economy. There are eight pillars of the Finnish digital economy, and all of them connect each part of the economy and society to the web: 

• Digital Trust
• AI
• Intelligent Connectivity
• New Space Economy
• Smart Mobility
• Data Centers
• Retail Tech and Ecommerce
• Financial Technology.

Some of these pillars are present in the traditional IT sectors such as FinTech, E-commerce, and Data Centers. The neighboring Sweden, for example, focuses more on e-commerce and FinTech, but lacks other digital directions that Finland has. 

The latest Finnish sector that goes through digital transformation is the medical sector. Finnish digital agencies and IT companies focus now on providing a comfortable place for doctors and patients using digital technologies. This comfort touches aspects like interior design, acoustics, access to information, entertainment, and extends up to neural networks and involves AI in the surgery processes.

Branding is the process of defining and creating a recognizable brand identity of a business. Some of the most popular companies in the world like Apple, Microsoft, Google, Starbucks, Nike, Tesla, Netflix, etc. have really strong brand identities. 

Apple spends billions of $ on advertising to position itself as the world’s most valuable brand and tech company.

Establishing a brand is essential in the business world. That would be one of the top priorities, especially when you’re starting a new business.

Branding is not limited to logo design, fonts, colors, banners, brochures, business cards, it also includes brand strategy, brand messaging, brand positioning, corporate identity and more.

Brand identity is important for your business for multiple reasons:

• Makes your company unique
• Helps your business be consistent
• Builds customer loyalty
• Increases your brand awareness

Selecting the right branding service provider can be a difficult task. You should consider multiple aspects before getting in touch with them:

• Location
• Price
• Portfolio
• Processes
• Industry focus
• Client reviews
• Communication

There are over 16,000 companies providing branding services listed on TechBehemoths. Use the advanced filters to shortlist the companies you need and browse their profile pages. Contact them and initiate successful business partnerships. There is no obligation to hire!

Branding as a service

Branding includes a wide set of services. Depending on your needs, branding agencies can do: competitor research, visual identity design, brand books, tone of voice guidelines, and many more.

The ultimate goal is to keep your brand consistent across all marketing channels, boost your brand awareness, customer engagement and revenue.

A past survey conducted by Lucidpress (now Marq), revealed that companies with a consistent branding can expect a 10-20% increase in revenue.

The importance of Branding

Strong and memorable brands can better control their pricing strategy and can gradualy increase the price for their services/products. Also, they can invest more in branding and target a higher return of investment. 

Adidas, for example, invests about 12-14% of its revenue in advertising, sponsorships, and brand partnerships, which totals about €2.8-3.2 billion annually.

Do Businesses Need Branding? The Answer is Yes

In 2026, companies that keep their brands consistent are 3.5x more visible, while 90 % of customers expect a smooth brand experience across all marketing channels (source).

This is important in our digital era, where lots of projects and businesses are technological and can be complex. The goal of efficient branding is to present these products/services in a simple and straightforward way. 

Sometimes, less is more, as users need recognizable visual identities, simple language and digestible information. Presenting things in a logical and simple manner is not always an easy task.

Some popular types of branding work include:

• Full rebrands - for example, you changed your business name and need a completely new style guide, website, business cards, etc.

• Visual adjustments - apps or websites change frequently, so they need customizations (visual and textual)

• Brand positioning - this strategic process meant to establish a unique perception for a company is sometimes overlooked. A reliable branding agency could help you with that.

Inspiring Branding Campaigns

Below are a few inspiring branding campaigns that became iconic. 

Nike - "Just Do It" (1988): boosted sales from $877M to billions.

Apple - "Think Different" (1997): brought the brand back to life. The rest is history.

Dove - "Real Beauty" (2004): sales doubled to $4B by 2010.

Old Spice - "The Man Your Man Could Smell Like" (2010): doubled sales in months.

How TechBehemoths Can Help You

TechBehemoths lists over 16,000 branding companies from all over the world. You can browse the platform and use advanced filters to narrow down the results based on desired location, hourly rate, team size, industry focus and many more.  

Submitting a project is easy and straightforward: include your requirements, select the budget and a few more options, then send the request. The system will match your project with the best fitted companies, so you can choose the right branding company to work with. No obligation to hire.