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The IT Industry in Mumbai: General Portrait
Mumbai is India’s economic capital and among some of the most developed tech centers in Asia. But even though it would be expected for the FinTech industry to be the main contributor to the local economy, the tech sector is surprisingly surpassing all other industries and is considered the top key industry.
According to Indiatimes, Mumbai has one of the highest tech job opportunity growth in Asia, and more exactly 32.5% which makes it a promising place for both tech companies and skilled professionals. However, investors are somewhat cautious in investing in tech startups and rather prefer to bid on solid and sustainable business - the main reason for that being the unstable startup ecosystem. With all these, the Mumbai tech industry still manages to attract new professionals, especially those who are returning from overseas, with rich experience in the field.
According to payscale, the tech average wage in Mumbai is estimated to be 804K INR or almost $11000 USD/year, but of course, it may vary from company to company. The high competition among Indian tech companies lead to lower prices/project and lower hourly rates which also means that Mumbai is a good place to find IT and software companies that charge lower than other western companies per project.
At the same time, one of the biggest challenges IT companies face is the talent shortage, which reached in 2020 critical levels. According to the same source, the shortage of entry-level devs was 46,6%, middle level - 33.87%, and senior-level over 19%. The problem is expected to be solved in the near future mainly because of young professionals that graduate from tech universities in Mumbai and also due to talent migration within India.
In case you are searching for a partner for a tech project in India, Mumbai is surely one of the best destinations you should explore.
What is Affiliate Marketing and what are its benefits for your projects?
Affiliate Marketing is an advertising scheme where the affiliate (the party that promotes a service or product of a specific brand) gets a commission for every successful lead or sales he generates for that brand.
There are different types of affiliate networks with various commission rates (ranging from a few % to 50% or even more). Users can join affiliate programs via 3rd party affiliate networks or directly on the brands’ websites, which have their in-house affiliate systems.
Online businesses that have affiliate programs usually get about 10 - 30% of their revenue via affiliate marketing. This means that this is an important marketing channel to consider for your business growth.
IT service providers usually don’t use affiliate marketing to promote their services. Around 81% of interviewed IT companies don’t use any kind of affiliate marketing, according to the latest TechBehemoths survey.
At the same time, digital agencies can help your business set up, launch and expand your affiliate marketing program. Their knowledge, expertise and professionals can help you build a new revenue stream via affiliate marketing.
Here are some advantages of having an affiliate program:
- Increases your brand awareness
- Generates leads and sales
- No need to hire employees
- Affiliates do the advertising job for your business
- Affiliates’ revenue is based on their performance
- Can be automated and run autonomously
- Is generally a low risk investment
Here are some things to look for, before hiring a digital agency which provides affiliate marketing services:
- Expertise
- Technical knowledge
- Skilful team
- Price range
- Portfolio
- Approach & techniques
- Communication & reporting
- Customer reviews
There are more than 790 affiliate marketing service providers listed on TechBehemoths. The web agencies are from all over the world provide a wide set of digital marketing services, including branding, advertising, pay per click, SEO and more.
To ease the selection process, we’ve created a powerful filter which you can use to choose the right companies based on your project requirements. Browse their profiles and contact them for possible collaborations. The service is free and there is no obligation to hire!