While states, large companies, and universities discuss terms like the Fourth Industrial Revolution, 5G, the Internet of Things, artificial intelligence, and cybersecurity, consumers concern themselves with applications for their mobile devices, cloud technology, or developments in digital gaming. However, the origin of all of these is an information technology (IT)

sector and software drive this sector. The IT sector, which keeps states, companies, and individuals functioning, is strategic –in the fullest sense of the word–arena. 

Efforts towards digitalization are increasing every day throughout the world, creating new technology and solutions almost every day and shaping the future. Turkey has also rolled up its sleeves and got to work in this area. The information sector has become important in state policies, in companies’ business targets, and education. The state aims to speed up its R&D efforts in software, in educational projects, and production by implementing various kinds of promotions and incentives.

Using local capital has increased the productivity of this sector, which provides added value far above the cost of expenditure for education and investment. Meanwhile, Turkey has also begun to lead in service exports. 

While players in Turkey’s information sector cooperate with all other sectors in the country to increase digital transformation and productivity, the export rate is also increasing. The Turkish information sector, which supports Turkish mobile operators, bankers, and the defense industry -all of which are world leaders- has become a regional leader. This progress is demonstrated by the statistics and rankings. 

Why working with Turkish IT companies

In the last two decades, Turkish IT companies managed to make a name for themselves, at least in the region and also making the country a regional tech hub. One of the main reasons for the high-performance of Turkish companies is the increasing professional workforce that empowers the entire IT ecosystem. In their turn, IT companies have specialized in creating, developing, and delivering professional digital services both for internal and external markets. 

Between 2015-2019 the demand for Turkish digital services grew by 300%, which tells a lot about the preferences of clients that reoriented to a cheaper and still well-developed market. 

What to be aware of when working with Turkish IT companies

Even though most of the services provided by Turkish digital agencies are professional, there is still a 3% chance that clients will meet an agency that lacks experience or has credibility issues. This problem finds its roots in the fast-development process of the entire sector. 

Another potential issue you may encounter when working with Turkish IT companies is management. Again, it’s not a regular issue a client may meet, but it’s something that needs to be paid attention to. 

How reliable are Turkish IT companies

Together with a fast-developing IT industry, Turkish digital agencies, and IT companies also improved their reputation and become one of the region’s most favorite partners in developing web solutions for the country’s public sector, private companies, and neighboring countries entities. 

The price per quality is considered one of the most reasonable on the international market and there is no bureaucracy issues in contracting, working with, and ending agreements with Turkish companies. As it was mentioned previously, the government-supported facilities for IT companies create a good environment for the development of the IT industry. 

Advertising services encompass a wide range of solutions designed to promote businesses, products, or services to a target audience through various channels. These services include traditional advertising such as print, radio, and television, as well as digital advertising, which includes online platforms like social media, search engines, display ads, and email marketing.

Advertising also involves creative services like graphic design, copywriting, and video production to craft compelling campaigns that resonate with the audience.

According to Zippia, Google has the largest market share of ad spending, with 27.7%. The same source states that Facebook and Amazon are in the second and third positions with 24.2% and 13.3% respectively. As for the US market, TV accounts for 40% of all American ad spending. 

Getting advertising services for your business implies two options, either an in-house team of marketers and advertisers or leaving this task to specialized IT companies in providing this service.

By taking advantage of Advertising services from a specialized IT company or a digital agency, businesses can reap numerous benefits. First and foremost, partnering with experts in the field ensures that the advertising strategies are well-planned, data-driven, and aligned with the organization's goals. These professionals have a deep understanding of different advertising channels and consumer behavior, enabling them to create tailored campaigns that maximize reach and engagement.

Furthermore, advertising professionals stay up-to-date with the latest trends and technologies in the advertising industry. This means that businesses can leverage cutting-edge tools, analytics, and platforms to optimize their advertising efforts and achieve better results. With specialized expertise at their disposal, businesses can navigate the complexities of the advertising landscape more effectively and make informed decisions to achieve a higher return on investment (ROI).

Choosing the best Advertising service provider for a project is a critical decision that can significantly impact the success of the advertising campaigns. Consider the following criteria to make an informed choice:

• Expertise and Track Record: Look for providers with a proven track record in delivering successful advertising campaigns. Assess their experience in handling projects similar to yours and their ability to target the specific audience you aim to reach.
• Full-Service Capabilities: Consider whether the provider offers a comprehensive suite of advertising services, including digital advertising, creative design, content creation, and campaign management. A full-service approach ensures seamless integration and consistency in your advertising efforts.
• Data-Driven Approach: Evaluate the provider's ability to leverage data and analytics to inform advertising strategies. Data-driven decisions can lead to more effective targeting, better audience insights, and improved campaign performance.
• Industry Knowledge: Choose a provider with a deep understanding of your industry and target market. Industry-specific insights can lead to more relevant and compelling advertising campaigns.

TechBehemoths.com is a powerful resource for finding the best advertising companies for your projects. With over 15,000 companies listed on the platform providing advertising services across 93+ countries, TechBehemoths.com simplifies the search process. The platform provides detailed company profiles, client reviews, and ratings to help you evaluate and compare different service providers.

Two reasons why you should use TechBehemoths to find the right Advertising service provider for your needs:

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