Pune is a significant IT hub in India, home to numerous national and international companies with headquarters and offices in the region. In turn, the massive presence of IT companies creates a favorable environment for young professionals aiming for an IT career, making the city one of the largest providers of IT jobs in India. Additionally, Pune authorities invested in considerably large Special Economic Zones, which are estimated at around $9.2 billion. Currently, the city has an estimated number of employees of more than 800,000 in the IT sector as of FY23.

Like all major cities in India, Pune provides both homemade digital services as well as BPO services. For the second one, what is worth mentioning is that the city is probably the most successful in providing such services. 

The connection between the IT industry and real estate is strong and very important, especially to young professionals who choose to relocate to more advanced areas. In these regards, Pune is preferred over Bengaluru due to even more affordable living costs and good conditions. Moreover, Pune has the highest incidence of professionals who start in rented homes and graduate to purchasing homes in the city later on. Pune’s affordable housing rates are not the only factor at play in this dynamic. The city is also far more attractive in terms of the overall lifestyle quotient it offers, where it once again beats other cities such as Bengaluru or even New Delhi. 

The average yearly salary of a web developer in Pune reaches $4,690+, which is higher than in other big tech hubs in India, and also makes it 4 times higher than in other industries in the same area. This is why the project can be slightly more expensive, but somehow promises more than others. Pune-based IT companies invest more in marketing and design features and technologies to attract more clients and have a more developed brand culture than other companies from India. 

Speaking of companies, if you have in mind working with one of the IT companies in Pune, check out the list from Tech Behemoths and select those that fit you best. You can filter them by focus area, experience, number of employees, and price range. 

PR is the abbreviation used for Public Relations, which is the process of sharing the info from a business to the public. It includes the distribution of news, updates, educational resources and other info on different media channels - TV, radio, social media, websites, etc.

Businesses from different industries like healthcare, food, apparel, tourism, retail and other, use PR to expand their visibility and reach their audiences more effectively. 

Managing the PR in-house is not a complex task for a small business. However, if you want to keep a positive brand reputation over time, you would need help from professionals. They have the required expertise and tools (media databases, monitoring and reporting software and more).

PR is still a good long term marketing strategy. It has multiple benefits:

• Brand awareness

• Credibility and reputation

• Audience reach

• Mass communication

• Attracts leads

• Assists other marketing channels

The global PR market is growing by around 6% (compared to last year) and is currently worth more than $100 Billion, source. This means that the market is healthy and thriving, so there are plenty of service providers to choose from. 

When looking for the right PR agency for your business needs you should keep in mind some the following aspects of their previous experience:

• Expertise

• Location

• Portfolio 

• Price

• Turnover time 

• Communication and reporting

TechBehemoths list around 5,000 companies providing Public Relations services from all over the world. Use the advanced filters to shortlist the companies that fit your project requirements. Get in touch with them and start successful collaborations!