New York City (NYC) is not Silicon Valley, but it’s one of the biggest tech hubs in the US. It was named Silicon Alley in the 1990s, having multiple tech companies operating in Manhattan.

The Silicon Alley name didn’t stick, but NYC proved to be a thriving and emerging IT hub with high ambitions. NYC is also referenced as “The Big Apple”, “The Melting Pot”, “The Capital of the World” and has multiple nicknames due to its massive diversity. 

According to the Office of the New York State Comptroller, there are more than 10,000 IT companies in NYC, which represents a growth of over 34% over the past couple of years, and software publishing is one of the fastest growing tech subsectors.

In 2022, there were 110 unicorns (companies valued at more than $1B) in NYC, based on the research presented by CB Insights. This makes New York the 2nd biggest city in the US by the number of unicorns & tech startups, just behind San Francisco with 167 unicorns. 

Some of the leading tech companies like IBM, Etsy, Vimeo, Squarespace, Shutterstock, Bloomberg, etc, are headquartered in NYC.

VC (venture capital) firms invest heavily in NYC based tech startups. Venture funding in New York City boomed in recent years and reached tens of billions of investment to support IT companies from various industries like fintech, healthtech, security, AI, blockchain and more.

There are more than 1,260 IT companies from New York, registered on TechBehmoths. They provide multiple services ranging from branding, web design, advertising to software development, cloud consulting and application testing.

A vast majority of these companies have verified profiles with examples of their previous works, price ranges, client testimonials and technologies used.

Browse their profiles or use our powerful filter to choose the right service provider to work with. The service is free and there is no obligation to hire.

Google Ads services, previously known as Google AdWords, are a powerful tool for businesses looking to promote their products or services online. These services enable advertisers to create and display ads on Google's search engine and across the Google Display Network.

Multiple IT companies and digital agencies offer specialized Google Ad campaigns management services. These companies have dedicated teams of experts proficient in digital advertising, keyword research, and campaign optimization. Examples of such companies include SEMrush, WordStream, and Disruptive Advertising.

IT companies specializing in Google Ads services are generally reliable. They often have Google-certified professionals who understand the intricacies of Google Ads campaigns. However, the reliability of a specific IT company depends on factors like their experience, track record, and client feedback.

Google Ads service providers use various tools and technologies to manage and optimize advertising campaigns. These include keyword research tools, ad management platforms, Google Ads Editor, analytics tools like Google Analytics, and bid management software. They also leverage A/B testing tools to fine-tune ad creatives and landing pages.

Google Ads services are closely related to other digital marketing and advertising services, including:

• Search Engine Optimization (SEO): 

• Social Media Advertising

• Content Marketing

• Conversion Rate Optimization (CRO)

Selecting the best IT company for Google Ads services involves considering their expertise, Google Ads certification, industry experience, and the comprehensiveness of their services. Request case studies and client references to assess their track record in delivering successful campaigns.

Google Ads providers are essential for various projects, including:

• E-commerce Websites: Driving online sales and product visibility.

• Lead Generation: Acquiring leads for businesses in various industries.

• Local Businesses: Attracting customers to brick-and-mortar stores through location-based advertising.

• Promotional Campaigns: Launching time-sensitive offers or product launches.

• Brand Awareness: Increasing visibility and recognition for new or established brands.

Many different types of companies can benefit from using Google Ads services, including:

• Retailers who want to promote their products and increase online sales.

• Service providers who want to generate leads for healthcare, legal, and consulting services.

• Startups who want to build brand awareness and gain their first customers.

• Local businesses that want to attract customers to their physical location.

• E-commerce companies who want to stand out in a competitive online marketplace.

• Enterprises that want to manage complex campaigns and expand their digital advertising efforts

The expenses for utilizing Google Ads services fluctuate significantly depending on the complexity of the campaign, industry competition, and advertising objectives. Advertisers determine budgets and bids, and the costs are influenced by factors such as the competition level of keywords and the quality of ads. In the United States, small businesses might spend a few hundred dollars each month, while larger corporations may invest thousands or more. Although UK and Australian costs are similar, they may differ due to market circumstances and competition. It is crucial to define clear objectives and budgets when collaborating with Google Ads service providers and to regularly monitor and adjust campaigns to attain desired outcomes.