Bangladesh IT Industry: Companies and Data

Bangladesh-based IT companies started to export software around two decades ago, joining the Business Process Outsourcing activity in the 1990s. In this period, the country diversified its services and became specialized in many areas of the IT sector. 

Based on a report delivered by Everest Group, in 2019, the value of the entire IT market in Bangladesh was $0.9 - 1.1 billion and is expected to grow to $4.6 billion by 2025. Also, the market registered a growth of 8,6% in the last year.  

Additionally, the government showed strong support for the local IT industry by promoting policies that facilitate the access of tech giants to the market and attracting investments. While most of the industry is focused on supporting in-country services, a significant number of IT players support regional and global development. 

Why Should You Work With Bangladesh-based Web Agencies & Companies?

Most of the Bangladesh companies provide the same services as other global players do, but at a significantly smaller price, which makes these companies a good destination for budget projects that focus on quantity more than on quality. 

What to Be Aware of When Working With Bangladesh-based Agencies

While the industry has improved its performance and seeks to compete with global IT destinations, Bangladeshi companies lack proficient management skills and high-end specialists who can provide a great experience.

Are Bangladesh-based Agencies Reliable? 

The number shows that a lot of web agencies are being founded and relocating to Bangladesh due to its cheap workforce, which means that locally, you could find good companies for great prices. On the other hand, relatively low management & IT knowledge of locals can be a reason to give a second thought about working with a Bangladeshi web agency.

How the Bangladeshi IT Sector Relates to the Neighboring Countries

The ability to operate for significantly lower prices (20-30% cheaper) than India & Philippines made Bangladesh a good destination for outsourcing in the last 5 years for ICT companies from all around the world.  

All in all, Bangladesh is a promising country in terms of IT infrastructure and human potential, but it lacks discipline and business culture. Also, compared to other cheap resources that make a competition for Bangladesh, the country is expected to be among the most developed in Southeast Asia in the near future.

Google Ads services, previously known as Google AdWords, are a powerful tool for businesses looking to promote their products or services online. These services enable advertisers to create and display ads on Google's search engine and across the Google Display Network.

Multiple IT companies and digital agencies offer specialized Google Ad campaigns management services. These companies have dedicated teams of experts proficient in digital advertising, keyword research, and campaign optimization. Examples of such companies include SEMrush, WordStream, and Disruptive Advertising.

IT companies specializing in Google Ads services are generally reliable. They often have Google-certified professionals who understand the intricacies of Google Ads campaigns. However, the reliability of a specific IT company depends on factors like their experience, track record, and client feedback.

Google Ads service providers use various tools and technologies to manage and optimize advertising campaigns. These include keyword research tools, ad management platforms, Google Ads Editor, analytics tools like Google Analytics, and bid management software. They also leverage A/B testing tools to fine-tune ad creatives and landing pages.

Google Ads services are closely related to other digital marketing and advertising services, including:

• Search Engine Optimization (SEO): 

• Social Media Advertising

• Content Marketing

• Conversion Rate Optimization (CRO)

Selecting the best IT company for Google Ads services involves considering their expertise, Google Ads certification, industry experience, and the comprehensiveness of their services. Request case studies and client references to assess their track record in delivering successful campaigns.

Google Ads providers are essential for various projects, including:

• E-commerce Websites: Driving online sales and product visibility.

• Lead Generation: Acquiring leads for businesses in various industries.

• Local Businesses: Attracting customers to brick-and-mortar stores through location-based advertising.

• Promotional Campaigns: Launching time-sensitive offers or product launches.

• Brand Awareness: Increasing visibility and recognition for new or established brands.

Many different types of companies can benefit from using Google Ads services, including:

• Retailers who want to promote their products and increase online sales.

• Service providers who want to generate leads for healthcare, legal, and consulting services.

• Startups who want to build brand awareness and gain their first customers.

• Local businesses that want to attract customers to their physical location.

• E-commerce companies who want to stand out in a competitive online marketplace.

• Enterprises that want to manage complex campaigns and expand their digital advertising efforts

The expenses for utilizing Google Ads services fluctuate significantly depending on the complexity of the campaign, industry competition, and advertising objectives. Advertisers determine budgets and bids, and the costs are influenced by factors such as the competition level of keywords and the quality of ads. In the United States, small businesses might spend a few hundred dollars each month, while larger corporations may invest thousands or more. Although UK and Australian costs are similar, they may differ due to market circumstances and competition. It is crucial to define clear objectives and budgets when collaborating with Google Ads service providers and to regularly monitor and adjust campaigns to attain desired outcomes.